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Sep 8, 20223 min read

Press Release: Etihad Airways Signs Partnership with BD4 to Optimise Digital Touchpoints

Frankfurt, Germany - 7 September 2022: BD4 - the leading AI-driven real-time profiling and decisioning platform for travel and retail...

Photographs & Memories - Mona Faraj: When camels try climbing stairs

Sep 6, 202214 min read

Travel Market Life

Photographs & Memories - Mona Faraj: When camels try climbing stairs

When war broke out in Lebanon in 1990 our next memory maker had to abandon her course in banking and moved to Abu Dhabi where she entered...

Press Release: BD4's Personalization Cleared for Take-Off at Royal Air Maroc

Aug 17, 20222 min read

Client News

Press Release: BD4's Personalization Cleared for Take-Off at Royal Air Maroc

BD4 wins at the airline’s inaugural Digital Open Innovation Awards and initiates project to improve engagement with anonymous website...

Exciting hospitality for great experiences

Aug 17, 202214 min read

Travel Market Life

Exciting hospitality for great experiences

In this episode we look at the important factors of hospitality today; the aspects that generate excitement and the role of digital...

Photographs & Memories - Christine Tan: Pressing for attention

Jul 21, 202214 min read

Travel Market Life

Photographs & Memories - Christine Tan: Pressing for attention

Our next memory maker dreamed of being in hospitality, persuading her father to send her to hotel school. Christine Tan takes us on her...

Jul 5, 20226 min read

Targeting the Spanish PR Market

When working with Spanish media it is important to account for cultural differences. While Spanish media may have similar processes and...

Press Release: Digital partnership forms the perfect match for travel companies

Jun 24, 20223 min read

Client News

Press Release: Digital partnership forms the perfect match for travel companies

BD4 and Netmatch join forces to offer travel companies revolutionary full-service technology Belgium’s leading travel company,...

Oracle's Holistic approach to digitalising hospitality

Jun 13, 202212 min read

Travel Market Life

Oracle's Holistic approach to digitalising hospitality

In this episode we’re joining by Eric Hallerberg, VP EMEA Sales, Oracle Hospitality who presented at IHTF looking at ways to develop a...

Reinvigorating coach travel – a luxury offering

May 23, 202214 min read

Travel Market Life

Reinvigorating coach travel – a luxury offering

Exploring the world of coach travel and the luxury offering. We speak with VP Marketing and PR, Florencia Cirigliano of Red Coach about...

Press Release: BD4 to Help Retailers Travel Forward

May 11, 20223 min read

Client News

Press Release: BD4 to Help Retailers Travel Forward

German-based personalisation specialist rebrands from bd4travel as it expands services to new industries and targets new markets...

Press Release: Escape to Europe this winter for the best value mid-term rentals

Oct 15, 20212 min read

Client News

Press Release: Escape to Europe this winter for the best value mid-term rentals

Homelike has compared the average price of mid-term rental accommodation in 20 European cities in 2021* Digital nomads, winter sun...

Press Release: Homelike bolsters property acquisition team as mid-term rental given Covid boost

Sep 1, 20212 min read

Client News

Press Release: Homelike bolsters property acquisition team as mid-term rental given Covid boost

Europe’s leading mid-term rental platform expands team with two new appointments London, UK, 24 August 2021: Homelike, Europe’s leading...

Jul 9, 20214 min read

The value of competitions, giveaways and reader offers

The term ‘public relations’ covers a multitude of communications and promotional methods and one of these is competitions, giveaways and...

Jun 30, 20217 min read

How to run a press trip and make the most of the investment

from targets to hosting journalists and securing that coverage Now that travel is on the cards again it’s going to be a scramble to get...